Tennessee Sampler is set for Washington D.C., convenient to AAA offices and key tour operators. This year, we are thrilled to feature an intimate evening with Dolly Parton! As ambassador of the 75th Anniversary of the Great Smoky Mountains National Park, Dolly will perform and we will also provide a sneak preview of Dollywood's new show, "Sha-Kon-O-Hey! Land of Blue Smoke," with all songs written by Dolly Parton.
Held at Gaylord's newest property, Gaylord National Resort & Convention Center, this year's Tennessee Sampler kicks off with a Tennessee partner dinner at the resort on Monday night, a PR event on Tuesday that will include roundtable pitches to key media, followed by a tradeshow / reception Tuesday evening (see schedule for details).
To reserve your place and confirm your participation, fax a downloadable form ASAP to Kristi Driver, Fax #: 615-741-7225 or submit the web form below.
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"I have had numerous people — AAA employees and members alike — tell me what a wonderful time they had at the March 28th Tennessee Sampler event. I have to whole-heartedly agree with them. On behalf of AAA Auto Club South, thank you for bringing the Sampler to Tampa and sharing with us all the amazing things Tennessee has to offer… I've heard nothing but "WOW'S" from everyone who attended."
AAA Director, Branch Communications
"Thank you for starting my morning out on such an upbeat and interesting note. Thank you for the basket of goodies and y'all stopping by personally."
—Brenda J. Griffin
Duggar Travel Agency
"Tennessee Sampler is a sales blitz, personal sales calls and an upscale client event all in a few days. It allowed Tennessee to have maximum impact with a minimum investment from each partner. It is also an awesome way to network and cross-promote your business with other partners in the state."
—Wayne A. Chandler, CTP
Senior Sales Manager, Gaylord Attraction Sales
"WOW —what an event!! I can tell you from a small community like Johnson City in Northeast Tennessee, the Tennessee Sampler was well worth our investment of time and money. We were so pleased with our results and have already received two letters from the offices I visited."
Executive Director, Johnson City Convention and Visitors Bureau
"This was a great event which was very well organized by the state and partners - A must for attractions and destinations that want to get their product out there. This was also a great networking opportunity, which has built new relationships with the other partners that participated."
Corporate Sales Manager Holiday Inn Select Downtown, Memphis
"The return of Tennessee Sampler was a definite success! It was a wonderful opportunity for partners throughout the state to join forces and cover a large area in just a few days. We presented a united front that is great for the entire state! The Tampa area definitely was reminded that the stage is set for everyone in Tennessee! Can't wait for Sampler '08!"
—Shirley Davis Conner
Sales Manager,Elvis Presley Enterprise, Inc.